Another mock-up.
Sally Finnigan
I am a third year visual communication student studying at Arts University Bournemouth. This blog acts as a secondary sketch book for my work, and ideas.
More muted tones with a brighter colour could work also?
Colour schemes within the workbook, before and after. Before I picked the colours based on the imagery on that page. But it did not produce a very well rounded outcome, it made the spreads not work together so well. I have rethought the colours and have gone for two tones of one colour, as I feel this will work better. It will also be easier to symbolise a colour to a topic.
I’m not sure about the colours, but I have designed the inside of the flaps for the packaging now. These colours feel a lot more exciting for the children, as before they were more desaturated and dull.
Body Pattern.
Lungs Pattern.
Eye Pattern for the back of the info card.
Pattern of the teeth illustrations, to go on the back of one of the information cards within the doors of the box.
This is the illustration for the organs page. Each organ will be a flap within the page, or I was thinking each organ could be a sticker, and the children have to work out where the organs need to go. Flaps would be better though, as it is more informative.
Development of flap page.
Placing them into context of the outside of the packaging. I feel the second one is quite busy against the imagery and if I did use this logo it would have to be a lot simpler imagery wise. I also need to consider the outside of the packaging when thinking about where the postal information will have to go.
I was thinking about a hand written typeface for the logo of my product and feel this one could work well, it is called Luna and has a very fluid and organic feel to it. I still feel this could work, because surrounded by imagery a simple typeface could work well to stand out.
Topic Box Logo
This is the logo I have developed for my product. I have decided on the name, ‘Topic Box’ because it is simple and explains the product in an easy way. The way the blocks go together to build the typeface suggests the different hands on activities that can be inside the boxes. I feel I do not need to pick one colour scheme for the logo and branding, but the colour scheme could change due to the topic and overall colours of that topic. E.g. Egyptians: warm oranges and yellows, the human body could be red’s and skin colours.
When designing the packaging, I must keep in mind of the size of a household letter box. 350mm x 250mm will be the maximum width and height, which is okay as it will make the product around the size of a medium book.
https://personal.help.royalmail.com/app/answers/detail/a_id/89
(via PangPang Brewery | Snask – Branding, design & film agency that creates the heart and soul of Brands)
Beautiful colour schemes against the black.